Leadership Giving
As a leadership donor, you have the power to improve lives. You can inspire others to give and support long-term solutions to the toughest local challenges.

United Way Leaders of the Way
Leadership donors have the power to change lives. They inspire others to give. With a donation of $1,200 or more, Leadership level donors are ready to drive change, willing to set a powerful example and become part of the solution to our community’s complex social issues. Our Leaders are passionate about leaving their mark by creating lasting change.
In 2024, 710 Leaders of the Way (donors who give $1,200 or more annually) donated nearly $2.4 million. Leadership giving has grown 13% over the past 5 years.
Thank you to the generous donors who gave at the Leadership level in 2024. For a look back at the previous year a full list of 2023 donors is available here: 2024 Honour Roll
Leadership Giving Level | Amount |
---|---|
Transformational | $100,000+ |
Philanthropist Circle | $25,000 – $99,999 |
Platinum | $10,000 – $24,999 |
Gold | $5,000 – $9,999 |
Silver | $2,500 – $4,999 |
Bronze | $1,200 – $2,499 |
Leadership Challenge Grants 2024
In 2024, the Britton Smith Foundation generously provided a Leadership Challenge Grant and encouraged leadership gifts. A special Women United Challenge Grant was also offered thanks to a generous donation from Judith Gould, encouraging female donors to increase the impact of their gift.
New Leadership Donors
By becoming a new Leadership donor, you increase the impact of your gift. Your first-time donation of $1,200 or more to the United Way will be matched up to a maximum amount.
Increase your gift to $1,200 this year and the Leadership Challenge Grant will match your $1,200 donation.
Renewing Leadership Donors
If you are already a Leader of the Way and, this year, you add at least 10% to your gift, the Leadership Challenge Grant will provide a match up to a maximum amount. For more information about Leadership Giving, contact us at leadership@unitedwaykfla.ca
"We know many within our community are struggling and hopefully this challenge grant encourages those of you who can, to give and support your friends, neighbours, colleagues and fellow community members. Brit always believed in helping others whenever there was a need, a belief he held strongly and instilled in his family members. As Honourary Patron of United Way KFL&A, he believed in the impact of your donations within our community. You have shown your generous nature, compassion and commitment to this community every year the Challenge Grant has been offered and I have the utmost confidence that we will once again rise to the occasion."
Jessica Bayne Hogan, on behalf of the Britton Smith Foundation, 2024 Leadership Challenge Grant donor
Women United Leadership Challenge Grant
"I’m happy to be in a position to make a difference to people who really need it. By offering this Women United Challenge Grant, I hope other like-minded individuals in the community will step up and show their support if they can. Women United is such an inspiring group, working to understand the issues many are facing and working towards making our community a better place for all. I hope you will join me in those efforts and make a difference locally this year."
Judith Gould, 2024 Women United Leadership Challenge Grant donor